Privacy Policy

1. ABOUT THIS PRIVACY POLICY

Apex Home Solutions ("we," "us," "our") works hard to build and maintain a relationship of trust with you. This Privacy Policy (the "Privacy Policy") governs our collection, use, and disclosure of your Personal Information (as defined below) in connection with your use of any website(s) we own or operate on which this Privacy Policy is linked (each, a "Website" or "Site," and collectively, the "Sites"), and any services, transactions, interactions, or other engagements you might have with us, such as use of our platform (collectively, "Services").

This Privacy Policy explains what information we collect about you, how we use or disclose such information, how to exercise any rights you may have with respect to your Personal Information (including any rights to opt-out of certain uses of your information), and the safeguards we have in place to reduce the risk of unauthorized access and use.

Please carefully read this Privacy Policy, which is part of our Terms of Use, before using our Sites and/or Services. If you do not agree with our Terms of Use or this Privacy Policy, you must refrain from using our Sites/Services. By accessing or using our Sites or Services, you agree to our use of your information consistent with our Terms of Use and this Privacy Policy.

2. INFORMATION WE COLLECT

When you use our Sites or Services, we may collect information that identifies, relates to, describes, or is reasonably capable of being associated with you ("Personal Information"). The types of Personal Information we collect include:

• Identifiers: Such as your real name, alias, postal address, email address, phone number, unique personal identifier, online identifier, Internet Protocol (IP) address, or other similar identifiers.
• Commercial Information: Such as products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies regarding home improvement projects.
• Internet/Network Activity: Information regarding your interaction with our Website, application, or advertisement.
• Geolocation Data: Physical location or movements (e.g., zip code or general area to match you with local contractors).
• Inferences: Drawn from any of the information identified above to create a profile about a consumer reflecting the consumer's preferences or characteristics.

3. HOW WE COLLECT INFORMATION

We collect your Personal Information through various methods, including:

• Directly From You: When you fill out forms on our Site, request quotes, subscribe to our communications, or contact our support team.
• Automatically: As you navigate through our Site, information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
• From Third Parties: We may receive information about you from our affiliates, marketing partners, data brokers, and public databases.

4. HOW WE USE AND SHARE INFORMATION

We use the Personal Information we collect to provide and improve our Services, to match you with appropriate home service professionals, and for our internal business purposes. Specifically, we use your information to:

• Fulfill the reason you provided the information (e.g., connecting you with home improvement contractors).
• Communicate with you regarding your request, including via SMS/text messages, phone calls, and emails.
• Personalize your Website experience and deliver content and product/service offerings relevant to your interests.
• Maintain the safety, security, and integrity of our Website, products and services, databases and other technology assets, and business.

Sharing Information

We may share your Personal Information with the following categories of third parties:

• Service Providers & Contractors: To perform services on our behalf (e.g., IT support, data analytics, email delivery).
• Network Partners / Home Professionals: We share your information with third-party contractors and service providers to fulfill your quote requests. By submitting your information, you direct us to intentionally disclose your information to these parties.
• Affiliates & Marketing Partners: For joint marketing efforts and to offer you additional products or services.
• Legal Authorities: When required by law, subpoena, or other legal process, or to protect our rights or the rights of others.

5. DATA RETENTION

We retain your Personal Information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, enforce our agreements, and maintain basic business operations. Criteria determining retention periods include the type of data, the nature of our relationship with you, and legal or regulatory requirements.

6. SECURITY

We have implemented reasonable administrative, technical, and physical security measures designed to secure your Personal Information from accidental loss and from unauthorized access, use, alteration, and disclosure. However, no transmission of information over the Internet or electronic storage can be guaranteed to be 100% secure. Any transmission of Personal Information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.

7. CHILDREN'S PRIVACY

Our Sites and Services are intended for a general audience and are not directed at children under the age of 18. We do not knowingly collect Personal Information from children under 18. If you are a parent or guardian and believe we have collected information about your child, please contact us immediately, and we will take steps to securely delete such data from our systems.

8. YOUR RIGHTS / CHOICES

You have choices regarding the collection, use, and disclosure of your Personal Information:

• Opting Out of Marketing Communications: You may unsubscribe from our promotional emails by clicking the "unsubscribe" link at the bottom of any email. To opt out of SMS messages, reply "STOP" to any message you receive.
• Cookies & Tracking Technologies: You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of the Site may be inaccessible or not function properly.

9. ADDITIONAL STATE CONSUMER RIGHTS

If you are a resident of California, Colorado, Connecticut, Utah, Virginia, or another state with comprehensive consumer privacy laws, you may have specific rights regarding your Personal Information. These rights may include:

• Right to Know: You may request access to the specific pieces and categories of Personal Information we have collected about you, the sources of that information, the business or commercial purposes for collecting it, and the categories of third parties with whom we share it.
• Right to Delete: You may request that we delete Personal Information we collected from you, subject to certain exceptions.
• Right to Correct: You may request that we correct inaccurate Personal Information that we maintain about you.
• Right to Opt-Out of Sale / Targeted Advertising: You have the right to direct us not to "sell" your Personal Information or "share" it for targeted advertising purposes.
• Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise any of these rights, please submit a verifiable consumer request to us using the contact information provided below.

10. CONTACT US

If you have any questions or comments about this Privacy Policy, the ways in which we collect and use your information, your choices and rights regarding such use, or wish to exercise your privacy rights, please do not hesitate to contact us at: